An online store, built your way.

Start selling to consumers with your own branded store and domain in minutes. No design skills? No problem. Easily mix and match components from our high coverting, professionally-built designs.

Build your brand

Set your own logo, theme color, hero carousel, and web domain. You own your data and customers. We're just here to help you make it happen.

Set item-specific rules

Align your store with your product schedules with specific delivery dates and availability by item. Track inventory or easily set items as out of stock for more control.

Online E-commerce Feature Screenshot 1
Automate store cutoffs and dates

Automatically compute available fulfillment dates based on customer addresses and the schedules of the items in cart. Set and enforce cutoffs and lead times by locations.

Adjust orders after checkout

Modify quantities, remove items, or change dates up until the end of the service date - without dealing with refunds, credits, or top-up charges.

Online E-commerce Feature Screenshot 2
Bulk edit on the go

Save time by bulk adjusting inventory and pricing with Freshline's quick edit functionality. Make adjustments to order lead times, delivery dates, or display productions in just a few clicks.

Custom discount codes

Easily discount orders by percentage or amount - with expiry dates, redemption requirements, and usage rules across for individual users or for your entire store.

Online E-commerce Feature Screenshot 3

How it works

Freshline supercharges front-office operations across all your food businesses.

Freshline triages incoming orders

1-click integration to your inventory management software.

Freshline is built for food distributors

Our team builds a custom ordering system for every business while scaling to all your locations fast.

Freshline centralizes the front-office

Monitor organization-wide analytics of order activity and scheduling efficiency.

Freshline logs and analyzes your orders

Uncover analytics like who orders what and why, review conversations and more.

Powerful capabilities

Freshline is every food distributor's dream.

Effortless Scheduling

Our proprietary scheduling engine is built to work with every business's unique preferences, making the ordering process seamless.

Talk to Sales

Automates activities

Takes orders, manages inventory, sends confirmations and reminders to customers.

Talk to Sales

Eliminates wait time

5 incoming orders? No problem, Freshline simultaneously handles 100+ requests.

Talk to Sales

Performs deep tasks

Freshline can navigate internal systems to create/cancel orders, retrieve knowledge to answer specific questions and more.

Talk to Sales

Communicates in multiple languages

Deliver a personalized experience to every customer with localized service.

Talk to Sales

Deep integrations

Seamlessly connects with your inventory management, CRM, and other business systems.

Talk to Sales

AI ordering systems for food distributors.

A custom ordering platform for every food business in your portfolio delivering exceptional customer experiences 24/7.

Trusted by industry leaders

TrueWorld logo 7Seas logo Water2Table logo LocalYocal logo Daily Driver logo