Built from the ground up to help farmers, retailers, and wholesalers succeed in a digital-first world.
Built as a generalized solution that doesn't cater to the specific needs of perishables suppliers. Works well for shelf-stable goods with no date/location restrictions, but not for perishable goods.See Features →
No need for reliance on third-party apps to address core functionality needed for perishables. Access perishables-specific tools to help you run more efficiently.
Users need to install multiple third-party apps with variable monthly fees, installation, support - all at a cost of poor user experience.See Features →
Easily accomodate for catch weight or edit orders without dealing with manual charges, refunds, or customer complaints.
Suppliers have no easy way to sell items by weight or edit orders - often forcing suppliers to overcharge or undercharge customers.See Features →
Create as many shipping, pickup, or local delivery locations with specific rules on cutoff times, service dates, or product availability.
Has no functionality to set up specific delivery or pickup areas. No method to create order cut offs, lead times, or specific delivery dates for specific zones or products.See Features →
Set up products, shipping, and payments in minutes without needing a web developer with a template store set up in minutes.
Requires significant technical setup and know-how before you can start selling. Often requires a developer to build out your store which can be extremely time consuming and costly.See Features →
Build and export the perfect picklist based on product, order, service zones, or customer attributes - ensuring it maps perfectly to the way you run your operations.
Has no functionality to build or export a custom pick list. Suppliers often need to tag individual items or export to Excel to organize their deliveries.See Features →
By specializing in perishables e-commerce, Freshline offers a far superior experience for butchers, farmers, and wholesale food suppliers. Once you examine the cost of third-party apps, long setup needed, and less than ideal workarounds for perishables, it's easy to see why food businesses choose Freshline.
Still not convinced? Here are some questions you should ask before choosing an e-commerce platform:
Check out a detailed comparison of Shopify and Freshline, highlighting important features and tools used by food businesses.
Bulk apply date schedules by product lines or specific items. dates.
|Customize date availabiilty by product
Adjust availability schedules by items.
|Manual order creation|
|Wholesale pricing and availability
Offer chefs and restaurant customers with a wholesale ordering platform.
|Sales and Operations Analytics|
|Sell and reconcile items by weight
Sell by weight and adjust items up until the end of delivery.
Generate by zone, order, product, and more.
Generate custom picklists by whichever fields you use.
|Unlimited delivery zones
Custom minimums, dates, cutoffs, and availability.
|Unlimited pickup locations
Curbside or store pickup with custom ordering rules.
3rd party shipping with custom shipping rates.
Payments & support
|Online credit card processing||
2.5 - 2.9% + 30¢ USD
No extra surcharges
|2.4 - 2.9% + 30¢ USD
Extra 2% on non-Shopify Pay
|Custom pre-authorization multipliers for variable weights|
|Dedicated training and onboarding|
|Customer support||Fast, responsive & personalized||Slow & general|